Agadir – 4th GITEX Africa 2026 coming closerwhich will be held in Marrakech from April 7th to 9th, continues to establish Morocco as a leading technological and innovation hub on the African continent.
The expo is the African extension of GITEX GLOBAL, which is held annually at the Dubai World Trade Center. tidy A collaboration between the Agency for Digital Development (ADD) and KAOUN International.
This year’s expo will be held under the theme “Promoting Africa’s Digital Economy in the Age of Artificial Intelligence”. While this vision focuses on artificial intelligence as a technological driver, the broader goal is to build a competitive, inclusive and sustainable digital economy in Africa.
AI and sustainability will drive the 2026 edition
Organizers emphasized that digital innovation, and AI in particular, has the potential to support sustainable development by improving infrastructure, strengthening public policies, and accelerating the deployment of high-impact digital technologies unique to Africa.
“GITEX AFRICA Morocco positions itself as a strategic framework for co-construction that can connect Africa and the international ecosystem around practical solutions tailored to the realities of the African continent, while accelerating high-impact digital projects and sustainably strengthening local capabilities.” say Amin El Mezouaghi, Director General of the Digital Development Agency;
As the effects of climate change become more serious year by year, GITEX Africa is at a critical juncture. The expo will bring together multiple stakeholders to discuss harnessing technological innovations to address a variety of issues facing Africa, from economic to environmental challenges.
Green tech and climate-focused innovation
GITEX Africa will feature climate technologies, sustainable agriculture, smart city solutions and energy-efficient digital infrastructure. These sectors are collectively categorized as greentech, a segment of the global technology industry focused on reducing environmental impact while supporting economic development.
Greentech is increasingly recognized across Africa as an emerging industry that supports both environmental sustainability and economic growth. These technologies improve energy efficiency and promote more responsible use of resources, such as renewable energy systems and climate-smart agriculture.
Africa is considered a promising hub for green technology development due to its vast renewable energy resources. As the region faces increased energy demands, water scarcity and increased agricultural pressures related to climate change, these technologies provide practical solutions while supporting economic development.
Renewable energy, particularly solar and wind, has become a central element of Africa’s green tech landscape. Large-scale projects across the continent reflect a growing trend of investment in clean energy, including in North Africa and the Middle East. experience It is rapidly expanding as governments and global companies seek alternatives to fossil fuels and reduce greenhouse gas emissions.
Another rapidly emerging field is green hydrogen, a clean fuel produced using renewable electricity. Because the region is rich in solar and wind resources, researchers suggest Parts of Africa have significant potential for green hydrogen production, and the continent is considered a potential source of clean energy for the future.
Morocco’s place in Africa’s green tech ecosystem
In Morocco appeared As one of the key players in green technology and digital innovation in Africa.
According to Morocco is ranked as one of the best startup ecosystems in Africa in the Global Startup Ecosystem Index 2025, and as a result, sustainable entrepreneurs are receiving increasing attention.
Moroccan innovation centers and research institutes have been at the forefront of supporting green tech startups. For example, Mohammed VI University of Technology (UM6P) regularly I will cooperate We support start-ups that develop greentech and agritech products in collaboration with international organizations, thereby helping entrepreneurs address Africa’s environmental and technology-related issues.
Connecting digital innovation and sustainable development
Another aspect of the sustainability aspect of the event is its relationship with the Digital Hub for Sustainable Development (D4SD), launched by Morocco’s Ministry of Digital Migration and Administrative Reform in collaboration with the United Nations Development Programme.
The aim of this initiative is to foster digital cooperation in Africa and the Arab region, while ensuring that digital innovation has a direct impact on sustainable development and improves living conditions in these regions.
“Through D4SD, we are building an Arab-African digital cooperation platform based on the accumulation of expertise, skills development and the implementation of artificial intelligence solutions aligned with the development priorities of both countries,” Amal El Farah Segurchini, Minister’s Representative for Digital Transition and Administrative Reform, said in an official statement last week.
He concluded that digital technology is “a means by which technological innovation can make a concrete contribution to sustainable development and improving people’s lives, while at the same time building collective development in Africa.”
Bringing together climate-focused thinking
Against this backdrop, Expo Marrakech is also set to be a gathering place for the brightest minds focused on green technology initiatives, including policy makers, climate technology investors, chief sustainability officers and researchers. Previous editions of the GITEX Africa Impact Summit have brought together chief executives aimed at answering the question of how technology can be used to improve the environment, rather than worsen it.
This year, in addition to programming and sustainability initiatives, projects and companies from around the world will participate in the exhibition and share their expertise to advance the sector.
Among them is Abajado. I agree, The first B2B data intelligence platform built for Morocco and Francophone Africa, 42Gears Mobility Systems (UK) Ltd is a company specializing in Enterprise Mobility Management (EMM). We provide secure, scalable solutions for managing devices, users, and access in the modern digital workplace. Meanwhile, Dutch climate technology company 0Plastic BV uses a decentralized magnetic induction heating system to convert plastic waste into clean fuel.
